Elf on the Shelf

1 - 25 December

Ollie the Oxford Elf is back and spreading festive fun from 1 to 25 December!

Each day, Ollie will be flying around and hiding somewhere in-store. Be the first to spot him and you could win a R500 cash prize!‍
When you find Ollie, take him straight to a manager to claim your reward. But beware, Ollie is a cheeky little elf and loves to hide in tricky spots! Keep your eyes peeled and follow our daily clues for your chance to catch him first.

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Terms & Conditions

The promotion is run by Oxford Family Supermarkets (T/A Oxford Freshmarket).

The promotion runs from 1 December 2025 to 25 December 2025 at participating Oxford Freshmarket stores.

The promotion is open to South African residents aged 18 years and older.

To enter, customers must find “Ollie the Oxford Elf” hidden somewhere in-store.

The first customer to find Ollie each day and present him to a store manager will win a R500 cash prize.

Only one winner per day per store will be eligible to claim the prize.

The elf must be physically handed to a store manager to validate the win — photos or verbal claims will not be accepted.

Clues may be shared via Oxford’s social media pages or in-store announcements to assist customers in finding Ollie.

Prizes are non-transferable and may not be exchanged for other goods or services.

Oxford Family Supermarkets reserves the right to change, amend, or cancel the promotion at any time without prior notice.

By participating, entrants agree to have their name and/or photo used for publicity purposes related to the promotion without additional compensation.

Employees, directors, and immediate family members of Oxford Family Supermarkets and its advertising or promotional partners are not eligible to participate.

Management’s decision is final and no correspondence will be entered into.

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Competition

Elf on the Shelf

1 - 25 December

Ollie the Oxford Elf is back and spreading festive fun from 1 to 25 December!

Terms & Conditions